Laing – The 175 necklace

Wolffe has worked closely with Laing to position the brand as Edinburgh’s premium jewellery and watch retailer. So when their 175th anniversary approached, Wolffe created an exquisite brochure for the one and only necklace made to celebrate this milestone.

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In developing the creative, we drew together quotations from Michael Laing and the seven designers, researched events over 175 years of history and described Laing’s heritage.

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The design process was explained with abundant ‘authenticating detail’, underlining the fine craftsmanship involved.

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The astonishing piece holds 447 diamonds and one blue sapphire, set in an stunning design. Naturally, in celebrating Laing’s 175th anniversary, it was priced at £175,000.

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